Bringing clarity to complex systems

Hi! I'm Jocelyn, a product designer who turns ambiguity into usable, revenue-driving experiences.

Selected Work

SparkNotes PLUS Bulk Subscriptions

Increased subscription revenue $13K

Launched seamless multi-seat buying experience

Reduced support overhead

Read case study

SparkNotes PLUS Bulk Subscriptions

Increased subscription revenue $13K

Launched seamless multi-seat buying experience

Reduced support overhead

Read case study

SparkNotes PLUS Bulk Subscriptions

Increased subscription revenue $13K

Launched seamless multi-seat buying experience

Reduced support overhead

Read case study

SparkNotes Content Hub Search

Expanded autosuggest

Improved content discovery

Encouraged on-site retention

Read case study

SparkNotes Content Hub Search

Expanded autosuggest

Improved content discovery

Encouraged on-site retention

Read case study

SparkNotes Content Hub Search

Expanded autosuggest

Improved content discovery

Encouraged on-site retention

Read case study

Barnes & Noble Membership Program

Designed in-app experience that supported Barnes & Noble’s new Premium + Rewards loyalty launch

Supported member conversion and retention

Read case study

Barnes & Noble Membership Program

Designed in-app experience that supported Barnes & Noble’s new Premium + Rewards loyalty launch

Supported member conversion and retention

Read case study

Barnes & Noble Membership Program

Designed in-app experience that supported Barnes & Noble’s new Premium + Rewards loyalty launch

Supported member conversion and retention

Read case study

Bringing clarity to complex systems

Bringing clarity to complex systems

Hi! I'm Jocelyn, a product designer who turns ambiguity into usable, revenue-driving experiences.

Selected Work

Selected Work

SparkNotes PLUS Bulk Subscriptions

SparkNotes PLUS Bulk Subscriptions

SparkNotes PLUS Bulk Subscriptions

SparkNotes Content Hub Search

SparkNotes Content Hub Search

SparkNotes Content Hub Search

Barnes & Noble Membership Program

Barnes & Noble Membership Program

Barnes & Noble Membership Program

Where I've Worked

Where I've Worked